Thousands of blog posts including in cyberspace daily. Most of them not get popularity, attention and good ranking on internet. There are several reasons behind all this but now we will discuss following important parameters which will indeed help you in writing SEO friendly post.
Writing skill is backbone of blog post
The art of design website is good to show but it will only possible when you write post technically and, if the content is written in a best way. Article should be appealing to visitors and it will further help you to catch traffic to your blog.
Your ideas may be mind blowing, but all this stuff doesn’t matters if you are drowning your idea in immature writing.
We know that IT skilled people lack the art of writing which results in losing game of attracting readers to blog. So please improve your writing skills before intending to write on blog.
Write blog post to target specific audience
Please..! Please..! Don’t start writing post on an idea or niche (topic) which suddenly floats in your mind. Write post on things your audience wants to know and need.
Selection of keyword
Before writing post on a topic plase check its worth and scope using Google Keyword Planner.
I chose this topic after checking scope and worth.
Go to Google Keyword Planner, login through Gmail id.
Enter a keyword, scroll down and click Get ideas button, you will find results. Following is old interface you will find new interface in next image.
This is new interface launched on 10th of October 2017 it will lead you to Google AdWords interface
I selected this topic containing the words shown in next image.
Here number of average monthly searches is good, competition is low which mean its bit easy to rank this word on Google’s first page, and suggested bid is also good which shows the worth of keywords.
DO NOT choose keywords of medium and high competition because it takes more time and google already tells you that competition is high. You can choose alternate or relevant keywords in case of high competition. But if you are SEO expert it doesn’t matters.
While choosing keyword decide either you are looking for long tail keyword or short tail keyword
Density of keyword means how many time keyword is used or repeated, the maximum percentage is 3% but using less more SEO friendly.
For example you are writing an article containing around 500 (300 words is minimum limit for good post)words then keyword should be used less than 15 times. Here you can use exact keyword one percent as it and parts can be used 2% to 3%.
My keyword for this article is (blog post), which I used 3 to 4 times and I will use “blog” 11 to 13 times and same as for “post”.
By considering your article will remain balanced and search engine will consider it.
Prominence is an SEO term which have greater value. It means usage of keyword in correct places in article.
Your article should contain title, heading, description, permalink, image and many more, use key word in all these places.
Using significant word in title, heading and introductory paragraph have high prominence and SEO friendly.
Checklist for better on page SEO
- Use keyword in <title> tag.
- The title tag must contain less than 65 characters because this length is only viewable in search engine.
- Must use <H1> tag and use keyword in first heading <H1> tag.
- Use keyword or synonyms in <H2>, <H3> and there should be these tags in text.
- Use any image in post containing main word in <alt> tag.
- Use main word in URL of post (permalink)
- Use keyword or synonyms in other parts as well.
Google and other search engines check for more than two hundred factors while ranking an article so keyword proximity is one of them.
A distance between keywords is proximity, less the gape better proximity. There is no gape between blog and post in case of my article. There may be another word between these words in some cases but make sure it should not be a word comprise of more than eight alphabets.
Hope fully this article will help you to write SEO friendly post on your blog. Keep visiting for relevant articles.